Milestone Films

Alma's Rainbow

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The matter of matriarchy within families is close to my heart. I think of my great-grandmother, my grandmother, my mother, and my aunts who all had a firm, beautiful hand in raising me. I long for more representations of these generational villages on screen, like those we experience in Ayoka Chenzira’s work. Ms. Chenzira’s Alma’s Rainbow is a gorgeous clarion call for our young black girls, heralding the community, creativity and confidence that is the pride of our culture.” - Ava DuVernay
 
“Ayoka has been and remains an important filmmaker whose works inspire and celebrate  the richness of Black culture. Through her vision, we witness the pain and beauty of the Black experience in a way that encourages hope and love. We need this." - Ruby Dee

 

Julie Dash presents a new 4K restoration of Ayoka Chenzira’s Alma’s Rainbow, restored by Milestone Films, the Academy Film Archive, and Film Foundation.

An essential film in the ‘90s Black cinema canon, Alma’s Rainbow was written, directed, and produced by award-winning, internationally acclaimed film and video artist Ayoka Chenzira, one of the first African Americans to teach film production in higher education and among the first African American woman animators. A protege of director Kathleen Collins, whose 1982 film Losing Ground was shot by Alma’s Rainbow cinematographer Ronald Gray, Chenzira continues to teach and works prolifically as a director of television, including episodes of Ava DuVernay’s Queen Sugar and Greenleaf, and is currently in production on the adaptation of Octavia Butler’s Kindred.

A coming-of-age comedy-drama about three African American women living in Brooklyn, Alma’s Rainbow explores the life of teenager Rainbow Gold (Victoria Gabrielle Platt) as she enters womanhood and navigates standards of beauty, self-image, and the rights women have over their bodies. Rainbow attends a strict parochial school, studies dance, and lives with her strait-laced mother Alma (Kim Weston-Moran), who runs a hair salon in the parlor of their home and disapproves of her daughter’s newfound interest in boys. When Alma’s free-spirited sister Ruby (Mizan Kirby) returns from Paris after a ten-year absence, the sisters clash over what constitutes the “proper” direction for Rainbow’s life. Alma’s Rainbow highlights a multi-layered Black women’s world where the characters live, love, and wrestle with what it means to exert and exercise their agency.

Restoration by the Academy Film Archive, Film Foundation, and Milestone Films. Restoration supervised by Mark Toscano. Funding provided by Film Foundation. Lab: Roundabout Entertainment and Audio Mechanics. With thanks to Vincent Pirozzi.

 An Explanation of Home, Classroom, and Public Performance Rights

Individuals and non-profit institutions purchasing DVDs, DVD-Rs, or Blu-rays — or streaming — at published home-use sale and rental prices are authorized to use the film only for private home screenings and legitimate classroom showings (a regularly scheduled class with an instructor present), per the United States Copyright Law. You can learn more about the distinction between classroom and public performance screenings here.

 

Through our distribution partner, Kino Lorber, Milestone provides a variety of licensing to suit all needs. Our standard institutional licensing packages are designed to provide colleges, universities and qualified non-profits with the best value for multiple uses, and our one-time community screening licenses allow any organization to exhibit high-quality films for a reasonable fee. Please note that all licensing carries restrictions on audience numbers and/or geographic range.

STANDARD INSTITUTIONAL LICENSING

  • CLASSROOM RIGHTS allow unlimited use in face-to-face classroom situations for the life of the media, restricted to a single campus or location. Please note that this license doesn't include public screenings or digital transmission of any kind.
  • PUBLIC PERFORMANCE RIGHTS (PPR) allow educational and nonprofit groups to exhibit our films to groups of 100 or fewer individuals where admission is not charged. The term of the public performance license is for the life of the DVD. However, if you intend to charge admission, expect an audience over 100, or publicly advertise the screening, then we ask that you contact us regarding an exhibition fee. Films purchased without Public Performance Rights are restricted for individual viewing or face-to-face teaching in the classroom only.
  • DIGITAL SITE LICENSES (DSL) allow colleges, universities and nonprofits to locally host and stream to their community on a closed, password-protected system for the life of the digital file.
  • K-12 PPR comes with limited performance rights so films can be shown in classrooms, at PTA meetings, during after school programs, and transmitted on a closed-circuit system within a K-12 school building or on a single campus. 

For all educational licenses and screenings, please Estelle Grosso, Director of Educational and Non-Theatrical Sales & Distribution at Kino Lorber (Milestone’s distribution partner) at: egrosso@kinolorber.com

The purchase of DVDs, DVD-Rs, and Blu-rays at the institutional rate by anyone outside of a North American non-profit educational institution does not grant rights for public performance or streaming.

Any continuous or loop screenings as part of a museum exhibition must also be licensed separately. Inquiries must be negotiated directly by emailing egrosso@kinolorber.com

Information for Exhibitors Screening DCPs and Film Prints

All bookings must be made by email correspondence with George Schmalz, Director of Theatrical Sales at Kino Lorber (Milestone’s distribution partner) at: gschmalz@kinolorber.com to negotiate terms and insure a screening copy is available. An order is only finalized when Kino Lorber sends written confirmation.

DCPs are shipped insured for their cost via Federal Express or UPS and must be returned the same way or by an equivalent method. Shipping and handling charges for outgoing DCPs appear on your invoice. The immediate return or transshipment (as directed) of all DCPs is your responsibility.

DCPs should be returned to:

Milestone Film & Video
38 George Street
Harrington Park, New Jersey 07640-0128
United States 

35mm and 16mm prints are shipped insured for their cost via Federal Express or UPS and must be returned the same way or by an equivalent method. Please do not ship prints back via US Mail. Exhibitor pays to ship both ways. Shipping and handling charges for outgoing prints appear on your invoice. The immediate return of all prints is your responsibility.

Prints should be returned insured for $1,000 to:

Iron Mountain
Attn: Milestone Account
235 Main Street
Little Falls, NJ 07424
201.944.3700

For public screenings, advertising materials can be requested by contacting jhertzberg@kinolorber.com

Milestone is the exclusive licensor for all the titles in this catalog, all of which are available from Milestone’s distribution partner Kino Lorber. in their complete versions.

 

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